Bob’s Watches, the leading online marketplace where consumers can sell, trade and buy pre-owned Rolex watches at true fair market value, and Klarna, a leading global retail bank, payments and shopping service, are partnering to offer Klarna’s long-term Rolex financing program. The new payment will make purchasing luxury watches more accessible and flexible, giving customers the option to finance their purchase into monthly payments with interest rates as low as 0% APR.
“Through the first two quarters of this year, Bob’s Watches generated double-digit growth and continued momentum by making our purchasing process of luxury watches, seamless, and as accessible as possible,” said Paul Altieri, Founder & CEO of Bob’s Watches. “The second-hand market for pre-owned Rolex watches and fine timepieces has surged as more consumers increasingly use the internet for luxury purchases.”
“We’re excited to bring the smooth Klarna shopping experience to Bob’s Watches, spotlighting our ability to offer luxury goods at every price point,” said Raji Behal, Global Head of Partner Success, Klarna. “At Klarna, we realize we have a responsibility to help drive positive change towards a better future and providing our consumers unique access to shop more mindfully is just one of the many ways we are working to make a difference.” The $30 billion luxury watch category is poised to grow at a 1% CAGR over the next five years, according to recent industry forecasts.
With seamless integration into the digital and physical shopping experience, Klarna provides another convenient payment method that removes financial barriers for those looking to purchase luxury watches and don’t want to pay a lump sum. The new Klarna payment option is currently available and can be applied to purchases up to $15,000.