Global talent agency MN2S has delved into the world of podcasting with their latest podcast, MN2S Spotlight, which features exclusive interviews with their diverse roster of global talent.
The podcast premiered on Spotify on May 11, and is on all major podcast platforms.
The first three episodes of MN2S Spotlight featured interviews with music legends reminiscent of the 80s and 90s: Penny Ford, Fatman Scoop and Mica Paris MBE, and goes beyond just their work in the music industry and with MN2S.
MN2S has always been eager to stay ahead of the curve, adopting new technology from the beginning. They were one of the first agencies to go digital during the digital revolution, and it’s one of the major factors that led to them growing to become a leading international music, entertainment and talent agency.
Now on the podcast scene, MN2S is eager to provide a direct view into the world of talent, and the statistics support this decision.
According to media groups like Statista, Triton Digital and Edison Research, podcasting has been on the rise for years and it continues to do well. In fact, the majority of Americans (53%) have listened to a podcast in the last month, and roughly 79 percent are familiar with the medium.
Almost half of the U.S. population (46 percent) listens to spoken word audio daily. So, while radio hasn’t maintained the same level of listenership, it seems the medium has simply transcended into a new realm of delivery, and MN2S wants in on the action.
It was staying ahead of the curve and keeping an ear to the ground for new technologies that allowed Managing Director Sharron Elkabas to grow MN2S to its internationally recognized stature today.
MN2S connects exceptional talent with global opportunities, working with music artists, celebrities and brands on bookings, campaigns and brand partnerships, PR, music, distribution and more.
MN2S has also notably been partnering celebrities with mobile games as the industry continues to grow. With over 100 million users, MN2S partnered Arnold Schwarzenegger with World of Tanks in 2021 for a two-year partnership. Before then, it was Chuck Norris and Vinnie Jones.
On April 23, MN2S helped partner Patrick J. Adams with Dream Games for a campaign surrounding the Royal Match Mobile Game.
Adams was asked by the company to record a promotional video endorsing the game Royal Match to be posted across his social media channels.
While the first few episodes of MN2S Spotlight have focused on the diverse range of artists that MN2S works with, the agency partners talent with brands in many different areas, and organizes a variety of different partnerships.
To learn more about MN2S Spotlight, you can visit their official website and get access to exclusive interviews, and a behind-the-scenes look into the global talent industry.
